Conversion Tracking AGAIN
I have been struggling with this for MONTHS. I have not had success with tracking bookings yet, because I don't know for sure how to set it up correctly. The Adwords tag I installed on the booking page currently says "tag inactive." Does that mean NO ONE has come from Adwords and then booked? That doesn't seem right... ALSO, I would really like to be able to track when people contact us by submitting the contact form or an inquiry. But in order to do that, I need to put tracking code on the links they click to submit their information. Is this possible? Can I give you guys the code and have you install it for me? Any help you can give would be greatly appreciated.
AdWords Tag on Booking Page
Tracking Inquiries & Contact Forms Submissions with Google Analytics
We actually provide this out of the box with our Google Analytics setup using Events. Every time a visitors to your website submits an inquiry, generates a quote, or submits a contact request, we trigger a Google Analytics "Event" with the details. We categorize these by property (excluding the Contact event, which isn't associated with a property) so you can easily see activity for individual properties. In Google Analytics, navigate to "Behavior" and then "Events".
I hope this helps!
@mike-stachowiak - don't suppose you'd be willing to teach a "Google Analytics 101" for the rest of us?:)